Method

Our research background
has led us to develop the
Prosumer Insight Tool,
a platform in which we
combine knowledge, our
own consumer panel and
advanced data analytics
technology.

Knowledge

As specialists in the food sector, we
combine our expertise with good use
of analytics technology in order to
interpret data to obtain valuable
information and generate insights.

Panel

Thousands of consumers give us
feedback on our clients’ developments
by telling us how they interact with them.
We are able to go as in-depth as possible
by having one-on-one conversations with
each panellist.

Technology

The Prosumer Insight Tool is a platform in
which we combine our consumer panel with
advanced data analytics technology.
We are responsible for managing this tool, so our clients get the most value out of each project.